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British- Nigerian Osborne Ojarimoni is the founder and Creative Brand Director Of luxury menswear brand ERENTI (Ee-ren-ti). At 14, his interest in African fashion and luxury style first emerged. He builds up a profound knowledge of watching his aunty, working in her boutique in Lagos. Surrounded by different fabrics, colors, accessories inspired and pushed Osborne to come up with his own concept ERENTI.
The brand is using a distinctive approach to showcase African class and elegance through modern, urban apparel and accessories with a strong appreciation of African authenticity and rawness.